Mail soundbites – busy mums

Author: Quadrangle – Mail in the 21st Century
Date: 09 February 2009

'I feel sometimes there just aren't enough hours in the day'

Mother of two Natasha Buttivant gives an invaluable insight into a day in the life of a busy mum in this presentation-ready clip.

Did you know that women with children under 15 are 10% more likely than the UK average to be high responders to direct mail?

Download the film and our key insights about how to market to busy mothers.

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Natasha Buttivant: So there is me, my husband, two daughters five and ten, who keep me very busy. I obviously have to look after them, take them to school which I do everyday because my husband works six days a week.  From there I work part time as well. I try to do the hours that the children do. I’ve got quite a flexible job, I work at a hospital. I’m just constantly taking the girls to places, bringing them home, trying to fit in housework, trying to take them to dancing or swimming or gymnastics, do homework, it’s just I feel sometimes there are just not enough hours in the day.

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